Censorship changes history and destroys trust.
Why is there such an outcry when Google does this stuff, but not when Microsoft or Yahoo do? Because Microsoft and Yahoo didn't make Don't Be Evil a foundational value. Google did, and much of their ~130 billion value is based on the trust in the Google brand.
Google's decision to censor search results in China may result in greater income from China, but it may also erase a good deal of brand equity throughout the rest of the world. BuyGoogle is one investor who believes the Chinese decision looks like a strategic blunder in addition to a moral and ethical lapse.
